Google Makes Mobile-friendly an SEO Ranking Signal

Google Mobile Search RankDo you have a mobile-friendly or responsive website? If not, on April 21 you may find it harder to rank in Google’s mobile search results.

Google recently announced algorithm updates that will have a “significant impact” on mobile search results worldwide for mobile searchers. The update improves rankings for sites that provide a mobile-friendly experience to searchers on mobile devices, and, by association, demotes sites that do not.

Note that the mobile-friendly update only affects mobile search results — i.e., searches from smartphones and tablets — not searches conducted on a desktop or laptop computer.

Have questions about your search rank and the possible SEO implications?  Contact waveSpawn to discuss mobile marketing strategies.
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