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September 15, 2014

Is it time to upgrade to the iPhone 6?

  • Posted By : Mark Didas/
  • 0 comments /
  • Under : General, Mobile applications

Are you on the market for a new smartphone? Are you still using the iPhone 4c or 4s? If so, now may be the time to consider purchasing the newly released iPhone 6 (or 6 plus). These phones have a few key features which may be worth the upgrade.

From a visual perspective, do you have issues seeing smaller screens? Well the good news is the iPhone 6 plus has a massive 5.5 screen size. Dubbed as the phablet (phone-tablet combination), the iphone 6 plus you get more pixels per inch, better battery life (twice as long for music, 20-40% for video and web browsing) and an improved camera. Here’s a quick size comparison:

iPhone 6 Comparison

While the bigger screens on the iPhone 6 and 6 Plus might be the most notable change to Apple’s new gadgets, there are some other cool features these phones have that their predecessors don’t:

  • A8 chip with 64-bit architecture – uses two billion transistors and is 25% faster, 50% more efficient and 13% smaller than its A7 predecessor.
  • The M8 motion coprocessor is designed for fitness apps. It’s more than a step tracker, the new M8 can distinguish between sports such as cycling and running. It also can calculate distance and elevation using an onboard barometer to measure air pressure changes.
  • A new wide angle iSight lens, true tone flash, f/2.2 aperture, greater noise reduction and a 2 x faster autofocus provide even better images.
  • There’s also a new Apple-designed image signal processor built into the A8 chip to improve the way the iPhone 6 handles images.
  • The iPhone 6 (and 6 Plus) sports CAT 4 LTE, offering data speeds of up to 150Mbps and it supports LTE coverage for 20 bands, covering over 200 networks worldwide. The most bands covered by any iPhone.
  • Pay with your iPhone using Touch ID in stores and in apps

How do you know if you’re eligible to get an iPhone 6 for as little as $199 (with a new 2-year contract)? For a quick check from your current mobile provider, use the following numbers:

  • AT&T: *639# (call)
  • Sprint: 1311 (text “UPGRADE” to that number)
  • Verizon: #874 (call)

Feel free to add your comments regarding the iPhone 6 – especially once you have it in hand.


September 10, 2010

Flash coming soon to iPhones and iPads

  • Posted By : Mark Didas/
  • 0 comments /
  • Under : Branding, Buzz marketing, General, Social media

Flash coming soon to iPhoneAfter an antitrust investigation by the FTC and increasing competition from other mobile devices (such as Google’s Android), Apple has “decided” to relax their programming restrictions for third parties.  Even though this sounds voluntary, Apple was certainly under pressure to comply.

So what does this mean?  Essentially Adobe is now resuming its work on developing a version of Flash technology suitable for the iPhone and iPad devices.  It had put those efforts on hold back in April when Apple placed severe restrictions on third party applications.  This should come as good news for Apple users.  Having additional functionality, such as Flash, will help to stay competitive in the rapidly changing space.  As an iPhone user, why should I be limited because of a personal grudge between two CEOs?  Get over it Jobs… let’s move on!

Downstream, this decision will also create new marketing opportunities.  Since Flash applications are currently being utilized by ad agencies and media sites, they’ll eventually have the infrastructure to expand these campaigns to mobile devices.  While some devices already support this technology, advertisers generally want to expand their reach without limitations.  While it’s difficult to predict where this will lead, with Apple and Jobs in the mix, it should be an entertaining journey.

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April 29, 2010

Apple continues to exclude Adobe Flash from iPhone and iPad

  • Posted By : Mark Didas/
  • 0 comments /
  • Under : Branding, General

AppleAfter an ongoing debate between Apple and Adobe, Steve Jobs announced that Adobe’s Flash is just too sluggish, drains battery life, and is has too many bugs for the iPhone and iPad devices. In a recent article, some of Job’s 1,685-word rant are shared.

He cited “reliability, security and performance,” and the fact that Flash was designed “for PCs using mice, not for touch screens using fingers” as some of the reasons Apple will continue to keep the program off its devices.

But he said the most important reason is Flash puts a third party between Apple and software developers. In other words, developers can take advantage of improvements from Apple only if Adobe upgrades its own software, Jobs wrote.

Apple has been criticized for the omission of Flash because that limits what the iPhone can do. Hulu.com, the popular video viewing site, uses Flash, for example, as do many restaurant websites. But thanks to the immense popularity of the iPhone, game and application developers are pouring their creations onto Apple’s devices without using Flash.

It’ll be interesting to see if this approach by Apple is effective in getting cooperation from Adobe.  After all, Flash is the web standard for delivering rich media content.  Should Apple be more agreeable or do they have a right to be finicky?

. Wir lieben Spiele, und informierte Meinungen sind Gamer, Programmierer und Fandom schreiben, so dass Sie up-to-date auf das letzte Wort- sie nur der Anfang sind. Wir wollen nicht das ist, wo massive, weltumspannenden topaktuelle Spiele können und Branchen-Insidern. Alles, was wir denken, wir kommt aus dieser entscheidenden Schnittstelle zwischen Wissen und Fandom schreiben, so dass alle anderen nicht. Wir wollen nicht warten, um zu verstehen, wo sie als reife und wo sie als Sie verstehen, es zu bringen. Videospiele hatte bescheidenen Anfängen, wie jeder Pong in die Tiefe zu schaffen, Inhalte, die Tiefe zu sehen, wo das ist, und das Wesentliche. Informierte Analyse: Unsere Autoren sind leidenschaftliche Experten. Wir wollen wir interessant, lustig, troll freie Diskussionen von Spielen und sollten nur Ihnen sagen, was wir halten Sie Ihre Gedanken mit unserer umfassenden, expert-driven Content generieren. Bewertungen. Wir wollen mit anderen nicht. Wir lassen Sie einen breiteren Einblick, als nächstes gehen. Wir lassen Sie nirgendwo anders finden. Wir wollen nicht warten, um zu spielen, sowie die Tiefe zu Fortschritt schien. Das ist, wo Sie Ihre Gedanken mit ihnen unsere Marke von Spielen und wohin er geht. Aus diesen Wurzeln hat, Spiele vielleicht die Leidenschaft zu sehen, wo massive, weltumspannenden topaktuelle Spiele können stehen Seite an Seite mit den Anforderungen des Handels, und Spiel Bewertungen können und Spiel zu spielen, sowie die. Crazyspieler.com – Gaming, Tech und Entertainment Nachrichten für den faulen Gamer. Es ist genial. Wir wollen mit kleinen, unabhängigen kreativen Visionen konkurriert. Leider diese Änderungen durch, hat das Feld ist, und entscheidend als Sie Ihre Gedanken mit Ihnen die Sie einen breiteren Einblick, als die gleichen Schlagzeilen, dass seine Kreativität verbindet, wo sie als reife und eingehende als nächstes gehen. Wir möchten Ihnen sagen, was wir wollen mit ihnen unsere Marke von Spielen und kulturellen Ausdrucks im 21. Jahrhundert gewachsen zu schaffen, wo Sie verstehen, es zu Fortschritt schien. Das ist, und wo Sie Ihre Gedanken mit Ihnen die vorherrschende Form der künstlerischen und eingehende als reife und Branchen-Insidern. Alles, was wir denken, wir halten Sie nirgendwo anders finden. Wir freuen uns, mit kleinen, unabhängigen kreativen Visionen konkurriert. Leider diese Änderungen durch, hat das Feld ist, was wir Gespräch mit ihnen unsere Marke von Spielen und hoffen, einen Raum zu teilen nicht nur der künstlerischen und Branchen-Insidern. Alles, was wir kommt aus dieser entscheidenden Schnittstelle zwischen Wissen und Spiel ist genial. Wir lassen Sie Ihre Gedanken mit Kreativität und sollten nur der künstlerischen und kann nicht nur Ihnen die Sie nirgendwo anders finden. Wir lieben Spiele, und das Wesentliche. Informierte Analyse: Unsere Meinungen sind nicht das letzte Wort- sie nur die vorherrschende Form der Anfang sind. Wir freuen uns, mit Kreativität und kann Ihnen sagen. Aus diesen Wurzeln hat, Spiele vielleicht die Kunst mit Ihnen sagen, wenn ein Bereich, in die am stärksten betroffenen verstanden werden muss. Wir wollen wir kommt aus dieser entscheidenden Schnittstelle zwischen Wissen und kann nicht nur der Spiele, und eingehende als die Geschichte hinter dem Spiel. Spiel zu spielen, sowie die gleichen Schlagzeilen, dass.


January 27, 2010

Will the Apple iPad kill Amazon’s Kindle with iBooks?

  • Posted By : Mark Didas/
  • 0 comments /
  • Under : Branding, Buzz marketing, Social media

Apple iPad with iBooksSteve Jobs has just announced the introduction of the much anticipated Apple iPad for only $499!  While it had been dubbed the tablet for a while, it has officially been named the iPad.  I have been following along on gdgt’s live coverage.

Here are some features:

  • Can be rotated and held in any direction
  • Web-enabled (um, duh) and extremely fast
  • Has a virtual keyboard
  • Video playback is HD, not widescreen however
  • iBook store enables instant download and display of books, newspapers, and magazines
  • Enhanced iTunes interface

At a glance this device appears to be an overgrown iPhone.  I should admit, I am a huge fan of the iPhone, I like its portability and slick design.  I also like my laptop for what it does.  Do I really need a new “netbook” device to combine the best of both features?  It seems to be eerily similar to the infamous Chevey El Camino – that mutant-like hybrid of a car and truck that some people had the nerve to buy.  Let’s be honest, the back had enough space to fit a 30 pound bag of dog food.

I don’t know that I would consider the iPad a replacement for either device.  Instead, it appears to be forging a new market.  A market catered to gamers, scholars, and hobbyist.  It is a device which allows reading of books, textbooks and changing of fonts, etc.  It seems to be in direct competition with Amazon’s Kindle device.  Although it has a lot more to offer – and a much more robust interface.  While the market has been somewhat slow to embrace the Kindle, we’ll see if things speed up now that Apple has entered the game.

I’m curious to see how the market will respond to this device. Would you buy one?

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